Privacy policy

Who we are

FollowUp is run by BALLISTAVENTURES LTD, a company registered in England and Wales (company number 17579522). Questions about privacy: support@followuptrades.com.

If you are a tradesperson using FollowUp, we are responsible (the "controller") for your account and billing information.

If you received a quote by text, the trade business that sent it is responsible for your details. We store and send them on that business's behalf (we are its "processor"). For questions about the quote or the work, contact that business. To stop the texts, tap the stop link on the quote page. Or email us and we will pass your request on.

What we hold

• Account: email address, business name, the name shown in texts, time zone, reminder settings, and sign-in records.
• Customers and jobs (entered by the tradesperson): customer names, phone numbers, optional email addresses, job descriptions, quote amounts and whether the customer accepted or declined.
• Texts: the message sent, when it was sent and whether it was delivered.
• Stop requests: if someone taps "stop texts", we keep their phone number for that business so we never text them again.
• Subscription: plan and payment status. Card details are handled by Stripe or Apple. We never see or store full card numbers.
• Security records: technical logs (such as IP address and errors) used to keep the service working and stop abuse.

Please don't put sensitive personal details (for example health information) in job descriptions.

Why we use it

• To provide the service you signed up for: sending quotes and reminders and recording answers (our contract with you).
• To take payment and keep tax records (legal obligation).
• To keep the service secure and working, and prevent spam and misuse (legitimate interests).

We do not sell data, show adverts, or use tracking or analytics tools. We send only the texts the tradesperson asks for. Each business is responsible for having a fair reason to text its own customers.

Who helps us run FollowUp

These providers handle information only to run their part of the service:

• Supabase: database and sign-in.
• Vercel: website hosting.
• The SMS Works: sends texts to UK numbers.
• Stripe: website subscription payments.
• Apple and RevenueCat: subscriptions bought in the iPhone app.
• Cloudflare Turnstile: the "are you human" check on sign-up and log-in.

Some of these companies are based in, or can access data from, the United States. Where information leaves the UK, it is protected by UK-approved safeguards, such as the UK–US Data Bridge or the UK International Data Transfer Addendum.

How long we keep it

• Account, customers and quotes: while your account is open. Delete your account at any time in Settings. Your business and all its records are removed straight away.
• Backups: deleted data drops out of our rolling backups within 7 days.
• Security logs: up to 30 days.
• Billing and invoice records: 6 years, as UK tax law requires (held by Stripe or Apple).

Keeping it safe

Every business's records are kept separate at database level, and access needs a signed-in account. Quote links are long and random, but anyone with a link can view that quote, so only send it to your customer.

Cookies

We use only the cookies needed to keep you signed in and to run the security check. No advertising or analytics cookies.

Your rights

You can ask to see, correct, delete or get a copy of your information, or object to how we use it. Email support@followuptrades.com and we will reply within one month. If you are unhappy with our answer, you can complain to the Information Commissioner's Office.

FollowUp is for businesses and is not meant for anyone under 18.

Changes

If we change this policy in a way that matters, we will tell account holders by email or in the app before it applies. See also our Terms.